Open Lineup before the call and you already know the three things that matter. Get hit with a surprise comparison question mid-demo — you still know. Send the link in follow-up so the prospect can see it themselves. However the question comes, you’re ready.
“Hey — anyone know if Acme supports SAML SSO?”
It might be in a Notion doc nobody’s updated since Q1. It might be in a Slack thread from six months ago where someone said “good question, let me check” and never followed up. It might be in your best rep’s head, which does nobody any good when they’re on holiday. You know your product. You know your competitors, roughly. But “roughly” is exactly where deals get lost — in the gap between what you know and what you can confidently say out loud, on a call, without hesitating.
Most competitive intel tools are built for someone who has time to read them. Lineup is built for the thirty seconds before you dial in, the moment a prospect asks something you didn’t expect, and the follow-up email where you want to send something more convincing than a bullet-pointed PDF.
You’re prepping for a demo with a prospect you know uses Acme. Filter Lineup to the three dimensions where you consistently win. You go in knowing exactly what to lead with.
They ask if you support SCIM provisioning and whether it’s included or an add-on. You know this. It’s one click. You answer without breaking your stride.
You send the share link with your follow-up email. They can see the full comparison themselves — your product, their shortlisted competitors, every relevant dimension — without you having to schedule another call to walk them through it.
Set up in under an hour. No competitive question goes unanswered.
Start free — no card needed