Stop losing deals to competitor questions your team can't answer. Lineup is a living matrix – AI fills it in, your team keeps it sharp.
Stop losing deals to competitor questions your team can't answer. Lineup is a living matrix – AI fills it in, your team keeps it sharp.
Swipe the table to see every competitor →
Not because they don't care. Because keeping up is a full-time job nobody owns.
"Docs that die after week one."
Fresh in January. Half the rows wrong by May. Nobody remembers who owned it in the first place.
"Tribal knowledge, locked in heads."
Your best intel lives in Slack DMs and two people's memories. New hires learn it the slow way — one lost deal at a time.
"Deals lost to fuzzy answers."
A rep freezes on one comparison question. You find out three weeks later, buried in a closed-lost note.
Set it up once. Shape it with what you know. Lineup keeps it alive while you get on with the rest of your week.
That's the whole setup. Lineup reads their public pages — pricing, positioning, recent changes — and prepares your matrix while you're in your next meeting.
The AI drafts each cell with a link back to the page it learned from. You review, lock what's right, and move on — no blank rows to chase.
Your sales rep knows exactly how you beat Acme on a security call. Your PM knows the competitor feature that looks good on paper but breaks in practice. Add that context directly to the matrix. The AI gives you the skeleton; your team puts the muscle on it.
Lineup rechecks every competitor on a schedule and flags what changed. Sales opens it before calls. Product opens it before planning. Everyone reads the same version — and it's still accurate in month three.
Early beta members get everything free. No card required to start.
Set up your living matrix in under five minutes. Free during Early Access — no card needed.